Use Cases

Use case

Retail product authenticity

Let customers and resellers confirm a product is genuine with a simple scan, backed by the brand’s own record.

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Retail

How the record holds together

Records
Verified byCustomer and retailer
OutcomeConfidence at every scan

Who this is for

Brand owners, authorised distributors, retailers, marketplaces and customer-service teams.

The operational challenge

Counterfeits and grey-market goods erode trust and margin. Customers have no reliable way to check a product, and support teams cannot see its history.

An example workflow

  1. Step 01

    Assign each product or batch a protected digital identity at production.

  2. Step 02

    Record distribution to authorised channels.

  3. Step 03

    Customers scan to confirm authenticity and see product information.

  4. Step 04

    Track warranty, resale and returns on the same record.

What is recorded

Product identity, batch, authorised distribution events and after-sale status such as warranty activation or return.

Who verifies

The brand signs the product identity. Customers, retailers and marketplaces verify it at any time.

What stays private

Customer details are collected only with consent and kept in the brand’s systems.

Physical and digital together

Works with tamper-evident labels, NFC tags or QR codes, so the digital record is anchored to the physical item.

Continue the journey

FAQ

Questions, answered

What if a label is copied?

Repeated scans in unexpected locations are flagged, and tamper-evident or NFC tags make copying harder.

Does it work for resale?

Yes. Ownership and warranty history can travel with the product to its next owner.

YOUR NEXT STEP

Build your next step
on trust.

Find the right starting point for your assets, records and business.

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